Arab Financial Services (AFS), the Middle East and Africa region’s leading digital payment solutions provider and fintech enabler, celebrated Bahraini Women’s Day on 1st December with a heartfelt initiative aimed at empowering women entrepreneurs.

In collaboration with the Royal Humanitarian Foundation (RHF), AFS extended its support to the Netaj initiative, a program dedicated to equipping women with the skills and mentorship needed to turn their crafts into established businesses. As part of the event, AFS welcomed the RHF team and three inspiring women from the Netaj initiative to its headquarters. The women shared their success stories, highlighting how the program has helped them support their families and build sustainable livelihoods after losing their partners.

Mrs. Amira Ismail, AFS Country Manager – Bahrain, said: 'At AFS, we are committed to fostering a culture of empowerment and inclusivity. Partnering with RHF on the Netaj initiative aligns with our values and vision to support women in realizing their entrepreneurial potential. The inspiring stories shared today reflect the resilience and determination of these remarkable women, and we are honored to play a role in their journey to success.'

The collaboration underscores AFS’s dedication to community development and gender equality, particularly through initiatives that enable women to achieve financial independence and contribute meaningfully to society.